Why Does Communication Play Such A Critical Role In Leadership Failure?

Last week a very good friend of mine from Boca Raton FL. John Barbar sent me an email that referenced an article by Mark Sanborn. Mark writes “Why Leaders Fail” for the Leadership Wired publication. I found this article to be right on and interestingly enough Mark’s warning sign #2 runs hand in hand with the book I just finished last month. In “Why Can’t We Say What We Mean” (Developing meaningful business relationships through effective communication) I conduct 13 interviews with highly successful leaders and entrepreneurs about the area of communication. I asked these 13 interviewees what it takes to be a success communicator. We discuss the characteristics of what makes a good communicator, we discussed mind set, personal fulfillment, and relationship building. The issue of relationship building appeared to be the most important aspect of communication in the current business climate.

Sanborn goes on to say, “Say what you mean, and mean what you say” is timeless advice, but it must be preceded by knowing what you mean! Clarity of purpose is the starting point for all effective communication. The hard work of communication only pays dividends when you’re crystal clear about your message.”

But I would go further to say that it is not just clarity, but rather true deep rooted relationship building.  In my book I interview Larry Benet. Here is an excerpt for Larry’s interview…. “I think today a lot of business is driven by relationships, and yet, I think some people are just naturally gifted. If you study most industries, normally the top people are not only thoughtful leaders, but they’re also very well connected, very well plugged into their communities, depending on what kind of business. It could be very statewide or even nationally recognized, in terms of resources and strategic relationships.

One of the things I really teach is communication strategies, strategies that connect with anyone, anytime, anywhere. More importantly, how do you create a meaningful relationship, especially with a high-profile, busy, influential leader in someone’s industry?”

I am finding this topic quite interesting. I am seeing a massive shift in the process of communication and the way everyone gets what they want, including leaders. I look forward to your comments and a dialog of where the future of human communication is headed.

To Your Success,

Jed A. Reay

Jed The Communicator

Excellence can be attained if you Care more than others think is wise; Risk more than others think is safe; Dream more than others think is practical; and Expect more than other think is possible. Author Unknown

The 3 C’s To Getting Media Attention According To Orrin Hudson!

Last week I had the great please to speaking with one of Larry Benet’s Connection Master Event guests about how he has been able to gain media attention in just about every city he visits, and on just about any topic he is championing. Orin Hudson, will be one of Larry Benet’s guests at the LAX Hilton September 12-14, 2008.
According to Orrin Hudson, if you make it easy for the media to do their job you have a better chance of getting the medias attention. He said there are three very important components to think about; first is your news story Compelling, is it news worthy. Second is your story Clear, and third is it Current. If you can put it together to meet those 3 C’s criteria, you have a better chance of being heard and seen. You can meet Orin and other like Stephen Pierce, Ken Varga, Joel G. Block, Ann Convery, David Nour, Jody Colvard, and Larry Benet himself at Larry Benet’s Connection Mastery Event.

To Your Success,

Jed A. Reay

Jed The Communicator

Excellence can be attained if you Care more than others think is wise; Risk more than others think is safe; Dream more than others think is practical; and Expect more than other think is possible. Author Unknown

Listen to the Universal 7 Radio Networks’ Greg Norman show with guest Jed The Communicator and host Ryan H.O.P.E Celestain on the Dare To Dream Series. A great show with inspiration filled stories.

I can’t believe how true the Law Of Attraction really is!!!!

I subscribe to several yahoo feeds, and I have been following one in particular. Ken Varga, a 38 year vet of the insurance industry, has posted a great article on the importance of the business card. I totally agree with his assessment, that your business card has to stand out. If it does not look and feel different than the other 1000 cards your prospect see, then it will not even be looked at. Ken says….” How about a business card that looks like a razor blade with your information on it and also your USP and/or Elevator Speech on the reverse side.
What could you do if you owned a restaurant? How about an irregular card that looks like someone took a bite out of the corner?
For insurance agents, or really for anyone, create a free report. You can get the facts on how to do this by reading a copy of ”How to Print Money Legally”. You received a free copy if you recently bought my book, “How To Get Customers To Call, Buy & Beg For More”.
This article rocks and I would highly recommend that you follow Ken’s advice and create some what to make your Card stand out in the crowd, if you are going to “Win Friends and Influence People.”

Here is a link to Ken’s blog post and the article: Marketing With Your Business Card!

You can meet Ken Varga and many other connection experts at Larry Benet’s Connection Mastery Event in Los Angles, September 12-14, 2008 You don’t want to miss this event.

To Your Success,

Jed A. Reay

Jed The Communicator

Excellence can be attained if you Care more than others think is wise; Risk more than others think is safe; Dream more than others think is practical; and Expect more than other think is possible. Author Unknown

I will be putting up a personal video blog on this call, but I wanted to get this out NOW!!!!! Man I have to tell you I was left in Awe after listen to Larry Benet’s Connection Mastery guest Dave Stech (The Power Of 6). What I have been exposed to over the last several months, has change my entire way of thinking about the way the world really works. I have been trained that in order to succeed you have to beat the living daylights out of those you compete with and beat your customer into submission! I WAS 100% WRONG. Tonight was just another message from my great spirit, letting me know that the way to success in the world was to give first without the expectation in return. Larry and Dave bring a very bright and truly refreshing way of making connections, and accomplishing the goals you have set for your life. I have to say that Larry is very dear to my heart, as I have had the great pleasure to interview him for my recent book. I can’t wait to meet Dave Stech. Oh by the way you can meet both of them in September in LA at the Connection Mastery Event

The event of a life time you should not miss this event if you want to change your life and move your business to the next level. September 12-14, 2008 Connection Mastery Event

OK enough Prostrating myself…..

I just want to say thank you Larry from the bottom of my heart, I love you brother. What are the top 3 projects you are currently working on that I or someone in my network can help you accomplish?

The point of this post is to let you know that there really is a shift taking place in the business world. What I am finding is that most of these concepts may not be new to some, but are definitely a new way of thinking for most, yours included. Since I was introduced to Larry, I have been blessed with very special and unique connections I would have not made on my own. Just imagine for a moment that someone picks up a phone dials a number and put someone on the other line that has the network to help you accomplish 3 of the most important goals you have set for yourself and those projects that you are so passionate about. This is what Larry Benet and Dave Stech are all about. Please what ever you do!!!!!! DON’T MISS THE EVENT IN LA IN SEPTEMBER.

To Your Success,

Jed A. Reay

Jed The Communicator

Excellence can be attained if you Care more than others think is wise; Risk more than others think is safe; Dream more than others think is practical; and Expect more than other think is possible. Author Unknown